About Us

Introducing Our Amazing Board Team

Meet the incredible individuals who lead our charge and embody the spirit of service that defines The R.A.R.E. Foundation.
Quincy Luzunaris

Executive Director - Founder
Quincy Luzunaris is the visionary behind The R.A.R.E. Foundation, where he serves as Chairman and Founder. A passionate advocate for literacy and financial education, Quincy has dedicated his career to empowering underserved communities…
Jeffrey Broome

Chief Operating Officer & Co-Founder
Jeffrey Broome is a co-founder and the Chairman of The R.A.R.E. Foundation, where he passionately advocates for literacy and financial education in disadvantaged communities. His leadership, alongside co-founder Quincy Luzunaris, has driven the foundation’s mission…

RARE Foundation Highlights

Explore how the RARE Foundation empowers communities through education, financial literacy, and music. Watch these inspiring moments of impact and change

Michael Rainey Jr - "Tariq” Empowers Staten Island NY Students

Michael Rainey Jr. & The R.A.R.E. Foundation: Curtis High School Financial Literacy Giveaway

R.A.R.E. Foundation x A Boogie & Dj Envy LIVE Concert

The R.A.R.E. Foundation Store is more than just a marketplace—it’s a movement. As an extension of the R.A.R.E. Foundation, a registered 501(c)(3) nonprofit, our store is dedicated to spreading financial literacy and empowering individuals through knowledge, education, and opportunity. Every purchase supports our mission of ensuring that financial education is accessible to all, breaking the cycle of poverty, and fostering long-term economic success.

Your Purchase Makes an Impact

Every item sold helps fund financial literacy programs, identity theft protection initiatives, and educational workshops for students, families, and individuals in need. Through our unique fundraising initiatives, we partner with schools, nonprofits, and businesses to provide resources that create real change.

By shopping with us, you’re not just wearing a brand—you’re supporting a movement that empowers communities with knowledge, financial stability, and economic opportunity.

Join us in redefining success and making financial literacy a standard, not a privilege.